AMAZON WINTER STYLE GUIDE
A modern and festive design system featured in over 57K of Amazon’s graphics around the globe
CHALLENGE
Adapt The Holiday Style Guide
After winning the worldwide Holiday Style Guides competition, our next challenge was to adapt it for the Winter Style Guide.
PS: Please check the Amazon Holiday Style Guide Project here.
SOLUTION
Let Nature Inspire Us
Using the colors and symbols of winter, we created a new, unique look and feel.
RESULTS
Over 57k Graphics Globally
It’s imperative for production as the foundation of a visual system for all shopping categories to increase sales. Over 200 designers all around the world adhered to the style guides to develop winter promotions for Amazon.
SCOPE: Branding; Interface & Icon Design
Brand Book
TYPOGRAPHIC EXAMPLES
ONSITE GRAPHICS
PORTFOLIO
